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What is Frederick’s of Hollywood?
August 19th, 2009 by admin

Frederick’s of Hollywood is a well known retailer of lingerie in the United States, with stores in modern shopping malls across the USA.

The business was started by Frederick Mellinger (inventor of the push-up bra) in 1946. The original main store was a landmark on Hollywood Boulevard in Hollywood, California. In September 2005, after 59 years, the store moved to a larger and modern space a few blocks away, near the corner of Hollywood Boulevard and Highland Avenue.

In addition to the selection of bras and panties, they sell corsets, including their famous “Hollywood Dream” corset, bedroom slippers, a vast array of hosiery, bridal lingerie, beautiful special occasion lingerie, and  some other high-end seduction pieces. The store no longer houses The Lingerie Museum featuring The Celebrity Lingerie Hall of Fame which exhibited a collection of underwear worn by Hollywood movie stars, such as one of Madonna’s pointy-breasted corsets. However, this flagship Hollywood store does display corsets and bras designed by celebrities for charity.

Address:
6608 Hollywood Boulevard 
Los Angeles, California 90028-6208 
U.S.A. 

Telephone: (323) 466-5151 
Toll Free: 800-323-9525 
Fax: (323) 962-9935 
www.fredericks.com

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